StatsPlugger to launch at ad:tech London 2007

StatsPlugger today announced its plan to launch their white label web analytics service at ad:tech London 2007. After a period of extensive development, the product will now officially be made available at the London event, which will take place on the 26th and 27th of September.

StatsPlugger is empowering ISPs, ASPs, HSPs, website builders and CMS suppliers to provide professional web analytics under their own brand. By using StatsPlugger they can offer their customers an analytics product in their own corporate layout, tailored to suit both their own and their costumerís needs.

With StatsPlugger providing the building blocks, they will be able to build a customized solution for their clients and create new revenue streams, by selling a stand-alone web analytics service or incorporating the solution into an existing service such as a CMS.

Arjan de Raaf, founder and CEO, comments: ëOne of the goals in developing StatsPlugger was to provide current and future partners with a toolkit to enable them to rapidly develop their own web analytics environment. Another goal was that pricing should be competitive, and easy to incorporate into the business models of our partners, so we decided to charge only by page views generated, and not to use
the more common license/page view modelí.