Panel Member : The Future of Online Recruitment

Speaker profile at the Onrec Expo 2007 Conference - Joe Shaker, Jr., Director, Shaker

Joe Shaker, Jr. serves as Director of Media Initiatives in the Innovative Media Systems Department. Although Joe officially began his career at Shaker Recruitment Advertising & Communications in 2000, he had spent more than 10 previous summers working throughout the agency and learning the business. In 2000 he joined the Innovative Media Systems Department, focusing on providing online strategies for Shakerís leading accounts.

In 2004, Joe spearheaded the creation of Shaker Recruitment Consultants (SRC), a division of Shaker devoted to regional job boards. As Director of Media Initiatives, Joe coordinates all aspects of new media initiatives, including marketing, sales, management of technology and creative work. January 2004 marked the launch of SRCís first initiative, ChicagoJobs.com, which unites 16 major area newspapers with unique local recruitment coverage. This fueled the launch of six additional job boards with more on the horizon.

Joe is also responsible for keeping up with the ever-changing digital advertising trends and advising clients on new opportunities. He continues to research and evaluate emerging technologies like Search Engine Marketing and Behavioral Targeting. As Shakerís corporate interface to new media as well as newspaper vendors, he helps provide Shaker clients with new offerings and a great ROI. Joe also serves as Shakerís liaison to the Talentvillage global network of advertising agencies.

Joe has a Bachelor of Arts Degree in Communications from University of Wisconsin-Madison.

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