LinkedIn Launches New Tools to Boost HR Professionalsí Efficiency

LinkedIn Talent Advantage and new Custom Company Profiles help companies respond to market conditions and hire top talent faster

LinkedIn, the worldís largest professional network with more than 35 million members, today announced LinkedIn Talent Advantage, an exclusive suite of solutions for recruiters. The newest feature of Talent Advantage is a ìviewer-awareî hiring technology called LinkedIn Custom Company Profiles, designed to help companies present information that is relevant based on a job-seekerís background and professional interests.

Responses to job postings on LinkedIn have doubled over the last six months, resulting in more resumes for recruiters to sift through and more candidates to qualify. Yet, the best employee for the job may not be actively looking. LinkedIn Talent Advantage helps HR teams efficiently find the best talent to fill open positions, a growing challenge given HR resource constraints and the cost of making a bad hire.

ìLinkedIn Talent Advantage lets recruiters unlock the power of LinkedInís extensive professional network so they can uncover quality passive candidates who are unlikely to be on traditional job boards,î said Francois Dufour, LinkedInís Senior Director of Enterprise Marketing. ìOver 900 leading companies already depend on LinkedInís recruiting solutions. The hiring market has changed, and the new LinkedIn Talent Advantage is a game-changer for the human resources community.î

LinkedIn Talent Advantage now includes:

ï LinkedIn Recruiterô: an exclusive tool for corporate recruiters to source top passive talent, with extended search, full profile viewing, direct messaging and team collaboration tools

ï LinkedIn Jobs Networkô: job postings on LinkedIn that deliver precise targeting, candidate match recommendations and viral distribution of job postings throughout the network

ï LinkedIn Talent Directô: InMail campaigns to reach more potential candidates faster and more precisely

ï LinkedIn Employer Advertisingô: advertising on LinkedInís uncluttered environment that can be targeted to specific groups of professionals

ï NEW LinkedIn Custom Company Profilesô: rich and extensible company profile with viewer-aware information that can adapt to the viewerís location, industry, function, etc. to build an employment brand

Company Profiles have been available on LinkedIn since early 2008. Now LinkedIn Custom Company Profiles allow companies and recruiters to develop their employer brand and uniquely inform and engage high value candidates with content specifically designed for particular profiles.

For example, viewers of a LinkedIn Custom Company Profile have the opportunity to discover:

ï Recruitment messaging that helps HR teams appeal to candidates on a personal level

ï Employee spotlights that introduce îbirds of a featherî peers

ï Interactive polling that engages viewers on the page

ï Video clips that showcase corporate culture

ï Recruiter Profiles and Career Page links that make it easy for interested candidates take action

ï Jobs with ìcompany insiderî information that show how a job seeker is connected with the company and the job poster

In addition to adding LinkedIn Custom Company Profiles to the LinkedIn Talent Advantage suite of solutions, LinkedIn has also improved LinkedIn Recruiter and LinkedIn Jobs Network, which now includes LinkedIn Talent Match, a proprietary technology that automatically recommends talent matches for job postings. It also includes ìSuper Viralî forwarding that makes it easier (just two clicks) to forward jobs to people who would be interested or would know a good fit for the open position.

Visit LinkedIn Talent Advantage – http://talent.linkedin.com - to find out more information about how LinkedIn can help your organization cost-effectively find and hire senior and hard to fill positions.