Spencer takes up digital post at Euro RSCG Riley

Euro RSCG Riley, a leading HR communications agency, has this week announced the appointment of Drew Spencer as head of digital strategy.

Drew, who has extensive digital experience in the recruitment advertising industry, is an e-recruitment specialist and has led major projects for companies including The Boeing Company, Starbucks Coffee Company, UCLA Healthcare, Expedia and Nordstrom. Joining Euro RSCG Riley from a career in the US market, Drew most recently led a creative and strategic interactive development team as digital solutions consultant for JWT Specialized Communications.

Drew will apply this specialist knowledge to his new role at Euro RSCG Riley, where he is charged with working with the agencyís current client base to optimize their use of the internet and other new media in all aspects of the attraction and recruitment process. Drew will also work with Euro RSCG Rileyís digital development team to build strategic solutions for the leading issues affecting the internet recruitment marketplace based on specific client needs.

Working with the agencyís account planners, Drew will help clients optimize their use of digital technology in their strategic media plans. He will lead Euro RSCG Rileyís career website offering, a service that develops, designs and manages a clientís entire recruitment site, allowing employers to handle every aspect of the recruitment cycle digitally.

Drew will report to Euro RSCG Riley board member Martin Cerullo, who commented:

îDrewís longstanding experience in digital recruitment advertising and his understanding of our clients and their needs make him a valuable addition to our team, and I am confident that his expertise will help to drive our digital offering and our clientsí recruitment efforts.î

ìEuro RSCG Riley has a long heritage in combining creativity, insightful media planning, and hands-on guidance to help companies attract and recruit the highest calibre employees to support their products and customers. Iím excited about joining a team and company that places such value on innovation, client support, and exceeding goals,î Drew added.