Innovantage, a provider of recruitment intelligence and lead generation to the UKís recruitment industry, has partnered with Market Location to further enhance their search results. Innovantage will be leasing the pervasive Market Location data universe to inform its tailored recruitment searches to impressive effect.
Innovantage tracks online recruitment advertising, providing both job boards and recruitment agencies with details of current job vacancies within UK companies. As part of the licensing agreement, Market Location will provide Innovantage with company website addresses to power its web crawler. This proprietary crawler, the first of itís kind in the UK, harvests jobs from over 1.7 million companies.
Innovantage customers will be able to use the Market Location database to identify decision makers and obtain full contact details of companies recruiting. This allows recruiters penetrating access into the online recruitment market. Helping them to identify which companies are recruiting, what and when. In many cases information is provided by Market Location on senior decision makers in the IT, Sales, Marketing and Personnel departments ñ facilitating quick identification of the recruiting manager.
Moreover the intelligence is fresh. Market Location is continually updating its database and the entire file is refreshed every seventeen months. To ensure data used by Innovantage is kept up-to-date, Market Location will issue Innovantage with monthly updates of the database.
Commenting on the partnership Matthew Dewstowe, Managing Director of Innovantage said: ìFor us, Market Location was the obvious choice. We found their database was both extensive and highly accurate, and their ability to segment and tailor data for our customers was key. The fact that they have grown and enhanced the database over the last six months made Market Location our preferred supplier.î
Patrick Bradshaw, Director at Market Location continues: ìWe are thrilled to be working with Innovantage. Their pioneering software will change the way recruitment agencies target potential clients forever. Innovantageís selection of our database on a wholesale basis is testament to the work weíve put into developing its capabilities and expanding our product offering.î
Targeted lead generation made easy with Innovantage
Innovantage, a provider of recruitment intelligence and lead generation to the UKís recruitment industry, has partnered with Market Location to further enhance their search results
