The Glasgow based Job board, bScotjobsnet has completed a rebrand of their logo and Homepage introducing a dog and a strap line of 'Dog Tog for Scottish jobs' to their branding of their site. Lorna Robb of the company said "Although we know we are not the market leader in Scotland, the dog has some novelty value, the top dog idea is if a candidate finds a job through us, then we are their top dog. It is fresh and gives us further brand and market identity.
The independently owned site, launched in 2008, has steadily achieved a corner of the Scottish market share winning regular business from London and Manchester ad agencies, along with bookings in the Scottish market from recruitment agencies and recruiters. The sites traffic has grown along with it's social media reach, as it reaches it's 7th birthday.
