New Appointment is key to market domination plans

Consumer financial services business, Yes Group of Companies, has made a key appointment at its South Wales headquarters as part of its plans to dominate the UK unsecured loans market.

Elizabeth Forster joins the company as Senior HR and Projects Manager of the Group, which employs 400 people in Cwmbran, to help streamline processes and increase efficiencies within the business.

She is also looking to increase revenues and profits of the Yes Group businesses, which include Yes Loans, already the UKís biggest broker of non-standard unsecured loans, and secured loans broker Blue Sky Personal Finance.

South Wales-based Yes Group hit the top slot of unsecured loans brokers in the UK recently with the acquisition of a new company, No Worries Loans. The Group now has a 35% share of the UK market in unsecured non-standard loans ñ more than any other operator ñ and it plans to drive that to 55%.

Elizabeth, who has a seven year history in HR as well as an engineering background, has worked for a variety of companies in her time including Walkers, Heinz and the Mabey Group.

ìThereís huge potential here at Yes ñ itís a strong business, but like any other company, there are still areas for improvement. My focus will be on enhancing operational efficiencies through departmental re-engineering, and utilising the current systems in place and building on them,î she said.

ìOur staff are the best in the business, and I want to help them find better ways of working, identify new opportunities and inevitably make a profitable difference to the organisation.î

Sally Hill, managing director of the Yes Group of Companies said the Group was achieving a blistering growth rate, and needed the right sort of systems in place to deal with the expansion.

ìOur people are crucial to the running of the business and Elizabethís job is to develop our staff, motivating and enabling them to exceed the high targets we set. She is a critical part of our plans to meet our market share targets.î