Easy to say, but how easy is it to achieve? We all know how important embracing diversity in the workplace is, but what are the practicalities of achieving it to ensure your workforce fully reflects multicultural Britain in 2006.
One way is to take a close look at the TNT Group. Ok, so you might use TNT Magazine if youíre looking to recruit Australian, New Zealand and South African workers but did you know TNT can also help with finding Central and Eastern European candidates as well. The TNT Group has announced today the launch of Fusion Magazine, a brand new, free weekly magazine targeting Eastern Europeans living and working in London.
The new title will be available from 28 February 2006 and will target eight Eastern and Central European countries that joined the EU in May 2004 ñ Poland, Lithuania, Slovakia, Latvia, Czech Republic, Hungary, Estonia and Slovenia. It is aimed at young, ambitious English speaking readers.
MD of TNT Group Mark Goddard explains: ìWhile we are aware of the potential size of this market with nearly 500,000 Eastern and Central Europeans in the UK at present, during our market research we were amazed by the true size and depth of English-speaking talent. The mindset of English businesses has also changed dramatically in the last six months and we have created a vehicle to facilitate communication between the employer and the Eastern and Central European audience. With TNT Magazine and Fusion Magazine, the TNT Group can now facilitate employer access to 11 different nationalities.î
Diversity in the workplace
Easy to say, but how easy is it to achieve?
