April is it month for fish4jobs

This month fish4jobs are undertaking a dedicated sales and marketing campaign targeted at IT recruiters.

The findings by the National Online Recruitment Audience Survey (NORAS) in March 2006, confirming fish4jobs is currently the UKís most popular recruitment website, also found that the website is also the most popular for IT jobs.

According to NORAS, fish4jobs has an estimated reach of 55,800 IT professionals looking for positions, making over 835,000 monthly searches specifically for IT related jobs.

The popularity of the fish4jobs website is primarily because they have been building a raft of products and services designed to bring IT advertisers and jobseekers together quickly and efficiently. These include a CV database with over 5,000 IT-specific registrations alone, and highly targeted advertiser e-mail solutions to their ëmyfish4í registered candidate base, amongst others.

fish4jobs are set to focus on a different vertical market every month.

Sean Mahon, fish4ís Group Marketing Director, said:

ìWeíre not surprised to be the UKís largest audited recruitment website for the IT sector. We are finding that more and more candidates, in conjunction with any appropriate sector specific recruitment websites, are successfully using generalist online job boards, like ourselves, to source their next position.

ìWe expect the numbers of those searching for IT vacancies to increase with a continued rise in the number of people choosing a career in IT.

ìWe are undertaking a sales and marketing campaign in April focused on IT recruiters to alert them to the huge number of IT candidates who access our website on a monthly basis. This campaign consists of: press ads in all key local press, banner adverting on 190 leading local media websites, PR activity, and a large e-mail campaign to IT prospect companies, as well as banners ads on the fish4jobs website.î