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Stuart Gentle Publisher at Onrec

Fish4 appoints Gravytrain for PPC campaign

Leading SEO / PPC service provider Gravytrain has secured a new deal to bolster Fish4ís sponsored advertising campaigns

Leading SEO / PPC service provider Gravytrain has secured a new deal to bolster Fish4’s sponsored advertising campaigns.


As part of its activity programme, Gravytrain will work with the online giant to bolster its presence in the B2B marketplace. It will implement a targeted PPC campaign through Google Adwords.


With over 4.5 million visitors each week, the UK service provider has commissioned Gravytrain to pool together its in-house expertise in a bid to target more recruitment agencies and client associations. Its primary aim is to increase the number of job postings through the fish4jobs portal.


Kevin Taylor, CEO for Gravytrain, says: “We are really pleased to be working with Fish4. Our experience in the recruitment market place enabled us to fully understand their requirements and build a solution around their needs. We’re looking forward to a successful partnership developing over coming months.”


Dan Richards, Sales Director, comments: “After spending a lot of time looking for the right agency, we’re delighted to be working with Gravytrain.


“We feel they have the expertise to enhance our competitive edge in the PPC market, and we’re confident they’re the strongest partner out there to help us achieve our objectives,” he added.


Gravytrain has extensive experience in the recruitment and online job board market, both in terms of running PPC campaigns, and working within the industry – with two members of the account management team having worked in recruitment prior to joining Gravytrain.