Trinity Mirror Digital Recruitment recruits DBD Media for jobsite SEO

Trinity Mirror Digital Recruitment (TMDR), part of Trinity Mirror plc, has appointed search engine marketing specialist DBD Media following a competitive pitch. DBD Media will manage the publisherís search engine optimisation (SEO) activity across 14 recruitment sites, including PlanetRecruit, SecsintheCity, TheCareerEngineer and totallylegal.

DBD Media will provide technical consultancy and devise and manage SEO strategy, ensuring TMDRís portfolio of recruitment sites build and retain high natural visibility across all the major search engines. The appointment follows a strategic review of TMDRís recruitment website platforms and online marketing strategy, as well as introducing a best practice application process that can be implemented across its entire portfolio of recruitment sites.

Sarah EL-Doori, marketing director of Trinity Mirror Digital Recruitment, comments:
ìVisibility is key to our success so we needed an agency with a proven track record of excellent results to provide us with a consolidated strategy across our job boards. DBD Mediaís technical SEO know-how and experience of working with clients in the recruitment sector made them the stand out agency.î

Nigel Muir, managing director of DBD Media, added: ìWith 80% of candidates using the internet to search for jobs, competition for visibility between jobsites is acute. Trinity Mirror Digital Recruitment recognises the impact that strong natural search visibility has on their business and understands the need to implement a best practice SEO strategy to ensure continuously high search engine rankings.î