Scotland leads the way

Martin Kay made sure that Route 2 Recruitment became the very first agency to be able to offer its clients the unique 12 month rebate guarantee pioneered by Perms Simply. Martin said I was just on the verge of launching Route 2 on the perm market when I came across the Perms Simply web site. I didn’t know it at the time but the product was not even being launched until some days later. I quickly realised two things. Firstly, this was an offering that could significantly differentiate my business with my clients in Edinburgh as well as providing valuable cash flow for setting up my perm placement business.

Secondly, I could be the first with this offering in Edinburgh, giving me a unique sales proposition. Having made contact with Perms Simply, I suggested an exclusive time limited deal and their Tom Atkinson lived up to their No Hold Ups strap line and flew up to meet me. By lunch time, the first deal of its kind had been done.

Tom Atkinson said, We were delighted to sign up Route 2 Recruitment as the very first Perms Simply customer especially as it was before our advertising had even hit the trade magazines! Martin’s significant experience in perm placements meant he immediately saw the benefits of the product and his astuteness brought about a request for an undertaking that no other agencies in Edinburgh would have the same proposition avaialble to them for the following few months. That was aproposition we were happy to accomodate. I am sure we are going to hear lots about Route 2 Recruitment. For more information call Martiny Kay on 07766 866 291 or see: