s1jobs.com’s latest TV advert featuring the Scottish cycling sensation, Danny MacAskill, has become the most-watched Scottish commercial ever on You Tube. With over 1 million views, the advert overtook Irn Bru’s, The Snowman, to claim the top spot.
The advert, with the theme ‘Love your job’, showcases MacAskill performing a series of jaw dropping stunts on his less than ordinary journey to work and was filmed in Aberdeen, Edinburgh and Glasgow.
It has been so successful that other brands have followed suit, with MacAskill now featuring in adverts for Volkswagen and Red Bull.
Mark Smith, s1’s managing director, said: “Our latest TV advert is what s1jobs is all about, talent, and showcasing such a phenomenal Scottish talent in our ads has been very successful”
“We have always been known for our well-loved ads and to have taken over the likes of Irn Bru and such an iconic advert as The Snowman, really has been the icing on the cake.”
