Reed Business Information UK recruitment sites experience record application figures

Leading business to business publisher Reed Business Information UK (RBI UK) has recorded another record traffic month across its recruitment websites, which include New Scientist Jobs, PersonneltodayJobs and Flightglobal Jobs. The number of users visiting the sites has increased by 18% in the last 12 months and job applications, its number one metric, have increased by 40%.*

Whilst job applications have grown across all RBI UKís recruitment websites, the biggest growth has been experienced in premium markets such as New Scientist Jobs which now receives an average of six applications per job, and HR site Personneltoday Jobs and aerospace site Flightglobal Jobs which receive an average of eight applications per job*.

RBI UK has invested heavily in site developments across all of its recruitment markets. Paul Cook, Web Publishing Director says: ìMatching candidates with their ideal job remains our top priority. Despite the economic slowdown this is a great time to recruit. Now more than ever our clients have to justify every penny of their recruitment spend but also want employer branding opportunities to attract the best candidates.î

Alongside site developments, RBI UK continues to invest heavily in marketing. Philip Jones, Head of Recruitment Marketing at RBI added: ìOur clients expect us to deliver relevant response to their job vacancies and our candidate acquisition strategy, including our search engine marketing campaigns are focussed on doing just that.î

* Source: RBI UK recruitment sites traffic stats for February 2009 as measured by Hitbox