MAYNARD, Mass - With the U.S. Bureau of Labor Statistics projecting a rising trend in the U.S. population growth rate for minorities including African Americans, Latinos and Asian Americans, these communities continue to increase their share and importance in the workforce. However, a recent Monster Meter(1) poll found that 65 percent of Americans do not think their company has taken a more active role to promote diversity. To help employers foster a more diverse workplace, Monster today announced that its Diversity & Inclusion community launched a new product solution for employers through its Strategic Partner Network. Monster(R) is the leading global online careers property and flagship brand of Monster Worldwide, Inc. (NASDAQ: MNST).
Monster’s Strategic Partner Network averages more than 4.4 million unique visitors each month, according to comScore Media Metrix, and currently has more than 20 million members nationwide. The Network has received more than 400,000 new members as of January, 2005 through Monster’s principal alliance with Community Connect Inc. (CCI), operator of BlackPlanet.com, AsianAvenue.com and MiGente.com. Monster Diversity & Inclusion now gives recruiters instant access to the most popular online communities for African Americans, Asian Americans and Latinos, thereby reaching the most diverse pool of prospective candidates online. The combined power of Monster’s brand and the credibility of the CCI communities sets a new standard for matching job seekers with employers who are actively building diverse workforce environments.
Monster’s Strategic Partner Network also includes relationships with the following partners: BET.com, Essence, GayWork.com, HispanicOnline, NAACP, The Retired Enlisted Association, ThirdAge and Women’s Sports Services, LLC.
Workplace diversity has become increasingly important to the health of businesses. Not only does it enable companies to mirror - and therefore more effectively serve - their customer base, but employees consider a multicultural office an important organizational attribute, said Nancy Marks, Senior Marketing Manager, Monster Diversity & Inclusion. Monster meets this trend by offering employers a comprehensive solution to build and maintain a diverse workforce.
Monster’s Diversity & Inclusion product solution provides employers with three key components to source and recruit candidates:
Diversity Job Postings - Post jobs that are viewable by job seekers throughout Monster’s Strategic Partner Network;
Diversity Resume Database - Proactively search for qualified candidates from Monster’s database and CCI partner sites;
Targeted Media Placements - Highlight their company’s brand image as an employer of choice among their target audience.
We are excited to have taken our partnership with Monster to this next level of development where our combined platform now offers employers and diverse job candidates a chance to connect, said Peter Bassett, General Manager, Vice President of Community Connect Inc. Our services truly make a difference for employers who realize the strategic value of reaching out to diverse candidates through targeted communities that they are actively involved with.
Monster offers candidates a choice to search for jobs through the Strategic Partner Network in their community of choice through the CCI operated web sites, or they can visit Monster’s Diversity & Inclusion channel which is accessible from the main job search page of Monster.com (http://diversity.monster.com). Monster’s Diversity & Inclusion channel provides job seekers with job searching, career advice, job agents and newsletters filled with tips and information related to a variety of backgrounds and interests, including: African Americans, American Indians, Asian Americans, Hispanics/Latinos, Gays/Lesbians, Older Workers, Veterans/Military Transition, Women, and Workers with Disabilities.
Monster Diversity & Inclusion Launches New Integrated Product Solution

Strategic Partner Network, Featuring Alliance with Community Connect Inc., Helps Connect Employers with 20 Million Diverse Job Seekers