Less is more with James Caanís new recruitment venture

By Nadia Owen, 4MAT Business Communications Executive

September 2009 welcomed a new player in the executive recruitment service industry: attenti. Backed by private equity firm Hamilton Bradshaw Human Capital (HBHC) which is chaired by everyoneís favourite dragon James Caan, attentiís target market is senior executives in the public sector.

Following months of competitor research, attentiís team found a gap in the market regarding service levels and consistency, and so positioned themselves as quality executive recruiters who are professional, attentive, knowledgeable and talented.

As with the organisation, the website is transparent, user-friendly and accessible. In a daunting time for jobseekers, this brochure website is visually reassuring with floral imagery signifying growth - the green shoots of the future. Their honest and conversational copy and navigational setup further reflects their unique ethos.

Have a look at recruitmentís latest contender at www.attenti.co.uk

For more information about how 4MAT can create an original website to suit your business needs, call 020 7247 9494 or visit www.4MAT.com.