Kenexa (NASDAQ:KNXA), a global provider of business solutions for human resources, today announced that its Web site has been certified to display the TRUSTe EU Safe Harbor Seal, which demonstrates its global commitment to consumer trust and privacy online. TRUSTe, the leading online privacy seal and trust assurance service, awards its privacy seals only to companies that complete the rigorous TRUSTe certification pr! ocess and agree to comply with ongoing oversight and TRUSTe’s consumer dispute resolution process.
“With more people online now than ever before, the number of cybercriminals trying to exploit consumer information has also grown to record numbers, making third party trustmarks an essential tool for both consumers and businesses,” said Fran Maier, President and Executive Chair of TRUSTe. “By becoming a TRUSTe sealholder, Kenexa gives its customers a clear signal that it is trustworthy, safe, and respects the privacy wishes of the people who visit its Web site.”
The TRUSTe EU Safe Harbor Seal communicates that a Web site has committed to protecting the privacy of EU visitors through compliance with the EU-US Safe Harbor Framework and participation in TRUSTe’s Watchdog Consumer Dispute Resolution service. The EU-US Safe Harbor Framework was developed by the U.S. Department of Commerce in concert with the European Commission to provide a framework by which US companies may comply with EU privacy directives protecting the personal information of European citizens.
“We are pleased to continue to partner with TRUSTe in increasing consumer trust and following industry best privacy practices,” said Rudy Karsan, CEO of Kenexa. “TRUSTe certification serves as a benchmark in our ongoing commitment to safeguard consumer trust.”
Ongoing monitoring and the Watchdog Consumer Dispute Resolution mechanism are cornerstones of the TRUSTe EU Safe Harbor Seal and Certification Program. Through automated monitoring, TRUSTe systematically monitors the practices of seal program participants to ensure ongoing compliance with program requirements. TRUSTe also now offers Site Reputation Services, which uses technology to regularly scan user-generated or third-party content for potential malicious content before it’s uploaded to a Web site to reduce the risk of a malware attack. In addition, TRUSTe provides consumers and organizations an effective, easy-to-use method to resolve privacy disputes through its online Watchdog Dispute Resolution service. Every year TRUSTe resolves over 5,000 privacy complaints filed by sealholders’ customers.
