IncentOne Hires New VP of Client Services; Kelly Elston Brings 20 Years of Experience

IncentOne, the provider of integrated incentive administration solutions, announced today that Kelly A. Elston, RN, MBA, has joined the company as Vice President of Client Services.

In her new role, Elston will plan, organize and direct the overall activities of the IncentOne Client Service Department, with day-to-day responsibilities for providing effective management of a diverse and rapidly growing client base and directing implementation of IncentOneís technology-enabled incentive programs, including the Healthy Choice Award(TM) and Health Power(TM). She brings extensive expertise and experience in talent management, quality management and client relationship management.

ìKelly is a dynamic leader with the drive to deliver only the best ñ a value we live by at IncentOne,î said Michael Dermer, IncentOne president and chief executive officer. ìSheís a strategic thinker and a strong manager, and our clients will benefit from her broad and deep knowledge and expertise.î

Elston, a former ICU nurse, brings 20 years of experience in the health services industry. She comes to IncentOne from Nationwide Better Health, a provider of health promotion and care management services for health plans, third party administrators and self funded employers. She was Vice President, Client Services at Nationwide, responsible for oversight and management of the Client Services Team and functioning as the primary contact and decision-maker for all account matters.

ìBuilding and maintaining a successful incentive program requires precise analysis of a clientís needs and the ability to implement solutions based on that analysis,î said Sue Lewis, Senior Vice President of Health and Productivity Solutions for IncentOne. ìKellyís experience with health and disease management programs will enhance our ability to execute incentive programs that meet our unique client needs.î

A recent study by The ERISA Industry Committee, the National Association of Manufacturers and IncentOne found that employers are growing increasingly sophisticated with their health and disease management programs and the use of incentives to encourage employees to participate in these programs. The survey found that maintaining employee motivation over time was the most serious challenge employers face. (That report, Employee Health and Productivity Programs: The Use of Incentives, can be found online at www.IncentOne.com/surveyresults)