Learn about social networking sites such as Facebook, MySpace, Friendster, and others. What are they? How are they used by candidates?
Discover how a small but rapidly growing percentage of employers are using social networking sites as part of their recruiting process.
Understand why social networking sites are dangerous when used as part of a background checking process but present tremendous opportunities when used as part of the sourcing process.
Social networking sites such as MySpace, Facebook, and Friendster are amongst the most popular sites on-line, especially amongst high school and college students. Unlike most sites where even regular visitors spend at most minutes a week and look at a handful of pages, visitors to social networking sites often invest hours a day at the sites, view hundreds of pages, and disclose a tremendous amount of information about themselves and their friends. In this nuts-and-bolts, humorous presentation, on-line recruiting expert Steven Rothberg of CollegeRecruiter.com career site will demystify social networking sites and demonstrate the tremendous risks and opportunities they present to employers.
Biography/Expertise
Steven Rothberg, president of CollegeRecruiter.com, was born in Winnipeg, Canada. After graduating from the University of Manitoba in Canada, he moved to Minneapolis for the weather and graduated from the School of Law at the University of Minnesota. In 1996, he launched CollegeRecruiter.com, the highest traffic job board targeted to students, recent graduates and the employers who want to hire them. Steven continues to serve as president and is widely recognized as an expert in on-line advertising, particularly in the areas of affiliate programs, E-newsletters, and career sites.
Steven has been widely quoted by local, regional, national and international media, including the Associated Press, CNN.com, Entrepreneur Magazine, Fortune Magazine, New York Times, USA Today, and the Wall Street Journal. He is a frequent guest on radio and television shows, including Bloomberg Radio, CNN Headline News, CNN Radio, Entrepreneur Radio, National Public Radioís Talk of the Nation, and NBC Nightly News. When he isnít trying to find time to breath, Steven also regularly speaks at conferences related to on-line recruitment and the recruitment of college students and recent graduates.
Previous Speaking Appearances
Steven has presented at almost two dozen conferences since January 2000 on recruiting topics such as podcasting, blogging and other ways to engage the next generation of candidates. Presentations include annual conferences such as the Arkansas Association of Colleges and Employers Conference in December 2004 (as keynote), the Mountain Pacific Association of Colleges and Employers annual conference in December 2005, the National Association of Colleges and Employers annual conference in May 2006, the Southwest Association of Colleges and Employers annual conference in June 2006, the Midwest Association of Colleges and Employers annual conference in July 2006, the Eastern Association of Colleges and Employers annual conference in August 2006, and many International Quality and Productivity Center and Advanced Learning Institute conferences.
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Facebook, MySpace, and Other Social Networking Sites: Are They Dangerous, Opportunities, or Both?

Speaker Profile for Online Recruitment Expo 2006 <br><b>Steven Rothberg, President and founder, CollegeRecruiter.com</b>




