Brookson, one of the leading providers of accountancy, tax advice and other support services to contractors, has completed its strategic recruitment drive to help strengthen its existing senior team, in preparation for extensive 2010 growth plans.
The senior management team appointments consist of head of group marketing Sandi Rowley, new sales & marketing director, Chris Bowden and head of new business, Andrew Sloan.
Sandi is a highly accredited B2B marketer and joins the team from Alliance and Leicester commercial banking, with over 21 years of direct marketing experience in the finance industry. Tasked with ambitiously growing the business through the integration of key marketing channels, Sandi will be using direct and digital strategies to support new initiatives that will position the company at the forefront of accountancy services.
Chris Bowden, 42, has over 20 years’ experience in global logistics, specialising in corporate account management and sales. Chris joins from FedEx where he managed large multinational, global accounts including Rolls-Royce, Microsoft, Dell and HP.
Appointed to communicate the development and modernisation of Brookson services through numerous new marketing channels, Chris will reaffirm Brookson’s commitment to support its customers with the latest technological innovations.
As head of new business, Andrew Sloan, 32, will be responsible for encouraging Brookson’s business growth by implementing new sales strategies and increasing prospect conversion through telemarketing and web interaction. Enjoying years of financial services experience, Andrew begins his new role with a wealth of knowledge having joined Brookson after eight years at MBNA, he is also a member of the Institute of Direct Marketing.
Commenting on the appointments, Martin Hesketh, managing director of Brookson said: “The new appointments bring a range of specialist experience to the Brookson senior management team. Chris’s enthusiasm to create new opportunities as well as maintaining existing relationships with industry bodies and recruitment businesses, will be key elements in his role.
“To support Brookson’s market leading approach in accountancy services delivery, Andrew is developing his department to become increasingly focused on delivering ambitious results month-on-month.
“Sandi is at the top of her field and her experience is invaluable to the team. Our marketing strategy will run in synergy with sales and new business targets and the new team will be working closely together, to ensure the delivery of an efficient and competitive approach to accountancy market.”
