Association of MBAs launches exclusive new membership service, BestOf Biz Gold

From July 1 2005 members of The Association of MBAs, will have free access to one of the worldís largest and most insightful business management knowledge banks.



BestofBiz Gold is a groundbreaking reference resource which will enable members of the Association to keep abreast with key issues in business practice and management thinking, and identify resources to support membersí business information needs.

Jeanette Purcell, Chief Executive of The Association of MBAs said: In our work building skills and insights amongst our member base, we find that the most successful are often distinguished by their ability to identify critical issues, then select and manage the tools and information needed to resolve those issues. Through BestofBiz.com, the Association of MBAs is making up-to-date research and data readily accessible to our members.

ìThis is a strategic initiative that demonstrates our commitment to providing Association membersí with greater exclusive knowledge to enhance their professional and enterprise skills,î she said.

BestofBiz Gold integrates extra content from Business: the Ultimate Resource ñ the top management reference work from Bloomsbury Publishing, and members will benefit from the Associationís innovative business initiative with strategic counsel and value-added information on:

Top management gurus and their works

Biographies of top business leaders such as, Jack Welsh, Richard Branson, Steve Jobs and Larry Ellison

Action Lists in key areas such as finance, e-commerce and marketing

Best Practice articles ñ overviews on tackling key business problems and issues

Key features of the service include:

Intuitive search tools providing swift, focused access to relevant data

Consistently well-organised, high-standard search results that are relevant every time

Access to the London Business School Library Catalogue

Use of Score to find UK company annual reports, company addresses and links to URLs

Results using London Business Schoolís own classification to integrate widely differing sources through Concept Space

Industry Search for company coverage by FT industry sector

Cross-referencing through Resource Finder by topics, geographic region and format

Answers to specific business research questions through Business Brain accessing journal special issues, rankings, useful addresses and selected websites

Tailored to executive education client needs:

BestofBiz Gold integrates seamlessly with London Business Schoolís Virtual Learning Environment to provide members of the Association with:

Reading, research sources and learning materials relevant to their business focus and course of study

Timely and structured provision of tailored information drawn from a variety of sources

Capability to integrate (restricted and protected) organisation-specific information and resources for defined organisation user-groups as may be agreed with Executive Education

Post-course access to valued knowledge and information resources

Premier sourcing content:

Content in the Bloomsbury business database has been created, and is regularly updated by an international team of world-class business writers, journalists, academics, and practitioners.

In addition to the Bloomsbury information on BestofBiz Gold there is also a wealth of other information: fact sheets, research tools, reviews, links to further data and more.

Consultant contributors to the website, some of whom are London Business School alumni, bring a thorough understanding of business theory and its practical application, as well as experience in sourcing business information. The Current Awareness channel gathers together their Briefings on topics of current importance as well as reviews of the latest business book releases and cutting-edge research from business schools across the globe.

BestofBiz Gold is also a repository of research advice and assistance from London Business School Libraryís Business Researchers. These Librarians have extended, quality experience in leading students, graduates and other consumers of business research and data through the maze of sources now available in databases, on the web and as hard copy in libraries. BestofBiz Gold entitles members, wherever they may be in their life-long learning curve, expertise which has been captured and shaped into such Research Tools as the Research Guides, covering topics from knowledge management to private banking and Business Brain.