AGR Launches Briefing Paper

AGR Launches Briefing Paper Providing Advice to Graduate Recruiters on how to Market to Graduates

The Association of Graduate Recruiters (AGR) has launched a new Briefing Paper ëNine steps to the development of successful graduate marketingí.

The paper provides in depth advice and information for those in graduate recruitment wanting to implement best practice in marketing to potential employees. It looks at how to identify your key target audience, how to prepare a marketing strategy and plan, how to go the extra mile to stand out from your competitors.

The briefing paper can be downloaded from the AGRís website www.agr.orguk/publicationlibrary.html. It is available free for AGR members or at a cost of 9.99 to non-members.

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