Zywave, Inc. announced today additions to Broker Briefcase

Zywave, Inc., a technology provider of products and services for insurance brokers, announced today additions to Broker Briefcase, an Internet content library that hosts thousands of customized, agency-branded, templates that facilitate broker-to-client communication. The application contains marketing materials, benchmarking information, educational articles for brokersí clients and newsletters and other communications for clientsí employees. Brokers can choose from six Briefcase options depending on their agency focus and size and whether they are Benefits, P&C or both.

Broker Briefcase is an insurance resource that every agency can benefit from, said Bill Haack, chief executive officer of Zywave. As brokers look for new ways to differentiate their services and create a unique value-add for their clients, Broker Briefcase offers them a customizable solution that moves them beyond the discussion of product and price and sets them apart from the competition.

Broker Briefcase becomes an even more effective tool when used in conjunction with Zywaveís two portal communication solutions: MyWavePortal and the recently introduced MyWave Elements(TM), the companyís customizable portal for broker-to-client communication.

MyWave Elements is adaptable and modular, so portals can be configured, revised, moved ñ and most importantly ñ branded to a brokerís agency, said Dave OíBrien, executive vice president of Zywave. With the powerful combination of Broker Briefcase content and the MyWave Elements communication platform, brokers can market their unique agency strengths based on their specific area of expertise.

More information is available by downloading our white paper, Value-Added Communication Generates Business Opportunities, at www.zywave.com.