The $10,000 great executive makeover contest

In support of exceptional and well deserving senior executives or professionals who have been laid off due to corporate downsizing or closure.

In an effort to help and support deserving out-of-work professionals make the right impression and create the right ìbuzzî in order get in front of the right people and find a new opportunity, Seniors4Hire.org, RezBuzz.com and Laurie Pehar Borsh/ECMG - Personal PR Productions in association with GetInterviews.com, Carole Martin--The Interview Coach and Manpower, Inc. announce the launch of THE $10,000 GREAT EXECUTIVE MAKEOVER CONTEST. This contest has been developed to support an exceptional and well deserving executive or professional, 50 and older, who has been laid off due to corporate downsizing or closure to land a job using traditional methods along with contemporary personal publicity/marketing strategies and social media as well as online networking practices.

Contestants are asked to submit a story as to why he/she needs support by October 15th, 2009. The winner with the most compelling story will be announced October 30th 2009.

ìOlder senior level workers face some of the most daunting challenges in landing a job, says Renee Ward, founder of Seniors4Hire.org, an online Career Center for those 50 and older and recruiters. They face age discrimination, old age stereotypes, and from where I sit, may not be personally prepared to re-enter and compete in today's labor market. Having the opportunity to create a professional personal brand using the latest online media tools including video, will surely help the winner of this contest get noticed and get hired fast.

Contestants must be registered members of http://Seniors4Hire.org to participate (there is no charge to join). Interested parties will then complete a free RezBuzz.com profile and submit their story by October 15th, 2009 to enter the contest. The winner of this contest will get a complete executive makeover valued at $10,000 to include:

A Professional Video Resume Production and complimentary profile on the RezBuzz.com social network (with one year video hosting). RezBuzz.com will also revise the video once the winner has found employment to create a business professional profile that will include mention of the new employer and the winner's role within that organization. Videography includes complimentary makeup and hair styling, scripting and lighting to achieve the best and most professional video possible.

A Professional Brand and Personal Publicity Production, a Personal Executive Portfolio Website Portal, Social Media and Network Build Out/Campaign/Management, and a Direct Introduction Campaign provided by Laurie Pehar Borsh of ECMG - Personal PR Productions. These services include: professionally written collaterals (pitch bio, long bio, professional success stories, blog production/management, social network profile productions and/or revisions to include RezBuzz, LinkedIn, Plaxo, Facebook and more), personal domain and hosting/management of website portal for one year) to house the winner's newly written/produced professional collaterals, the RezBuzz.com professional video resume and other videos(s) which will be set up to play directly on the website, and links to professional social networks, social media and network build out/campaign and management to attract hiring parties on an aggressive as well as organic level (6 months), social networking/media coaching and training, winner will be featured guest on Laurie's Blog Talk Radio Program: Executive Profiles (www.blogtalkradio.com/executiveprofiles), a direct introduction campaign whereby winner is introduced directly to leaders within prospective companies within the winner's target market (up to 3 months of direct campaigning), includes interview and meeting arrangement, follow up and pitch of the winner's specific brand and professional story and up to 6 months of support, coaching/consulting and representation to arrange for interviews.

A Powerfully Branded (Written) Resume and Cover Letter by a recognized top Certified Professional Resume Writer (CPRW) and Job and Career Transition Coach (JCTC) Tracy Bumpus from the country's #1 resume writing firm, GetInterviews.com and a highly commended e-book entitled Getting to You're Hired! written by career coach gurus Alesia Benedict, CEO of GetInterviews.com and Tracy Bumpus. Tracy will also work with Laurie Pehar Borsh to contribute to the winner's executive website portal.

The Complete Interview Coach Program which includes interview books by Carole Martin, America's #1 Interview Coach?Interview Fitness Training, Perfect Phrases for the Perfect Interview, and Boost Your Interview IQ; audio CDs?Interview Secrets Revealed, and How to Ace Your Interview; and a complete Self-Study Guide. This five-step interview system will guide the winner through the preparation necessary to become a savvy interview candidate.

The winner will be chosen by Lee Fossey, Metro Regional Director, Manpower, Inc., a world leader in the employment services industry.

As more and more corporate recruiters and search professionals continue to add value to their sourcing and recruiting efforts by building their core competencies and organizational capabilities around online sourcing and research, it is very important to produce and deliver responsible, professional quality personal professional branding and publicity.

Senior level managers who are serious and committed to finding the right opportunity must now differentiate themselves and provide an intensive personal brand that can and will last through the course of one's career, says Mark Sadovnick, CEO RezBuzz.com, CEO Sadovnick Partners Executive Search and named one of the Most Influential Headhunters in the World by Business Week Magazine in November 2008. This is an opportunity for a job seeker to change it up in order to become much more visible to recruiters.

Professionals who invest in video branding as well as other personal publicity tactics that go beyond the norm to achieve consistent visibility and branding will receive a tremendous short and long term benefit. RezBuzz.com, ECMG - Personal PR Productions, GetInterviews.com, Carole Martin, The Interview Coach, Manpower, Inc. along with Seniors4Hire.org are committed to helping a deserving professional get to another dimension in the area of opportunity search and placement as well as remain proactive for future success.