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Stuart Gentle Publisher at Onrec

TalkingAge.com: Employers welcome launch of dedicated career portal for older jobseekers

TalkingAge, the UK careers website dedicated to older jobseekers, launched today

TalkingAge, the UK careers website dedicated to older jobseekers, launched today. The website, with more live jobs than any other in the sector, gives mature workers direct access to careers advice and candidate forums. The site exclusively carries real jobs advertised by employers who judge applications on ability alone. Members of The Age and Employment Network (TAEN), The Employers Federation on Age (EFA) and Age Positive, TalkingAge offers age neutral employers (1) the ability to engage older candidates in a job seeking environment.

The over 65ís spend the longest amount of time online (2), and internet surfers over the age of 50 account for nearly a third of all time spent online by British web users(3). Significantly, nearly half of over 50ís want to work beyond retirement age, yet more than 80% have already experienced some kind of ageist rejection by employers. (4). TalkingAge combines jobs, communities and advice for the first time to serve this increasingly crucial segment of the workforce.

Mel Clark, Director of TalkingAge, commented: ìThe UK population is ageing. By 2020, half of all adults will be over 50, and the squeeze on talent that employers are already experiencing will continue. As increasing numbers of 18-24 year olds go into higher education, there will be fewer young people to fill the skills gap created by those retiring at the end of their working lives.î

She added: ìOn the other hand, we have a growing talent pool of older job seekers who want to work, and who have lots to offer, but just canít find the right vehicle. Some older job seekers are put off by the perception that their applications are discarded because of their age. Others have specific questions, such as if theyíre permitted to work in paid employment despite claiming a state pension. TalkingAge meets these needs.î

Employers whose jobs feature on the site at launch, including Wolseley UK, Wincanton, Telford and Wrekin Council, Alton Towers, Power Plate, JH Consulting, Classroom, Age Concern and Rowden House, have been quick to support the concept. Vannessa Burgess, Resourcing Manager of Wolseley UK outlines the reasons for their involvement: ìWe recruit over 3000 people a year and mature workers are a crucial and hugely valuable part of our workforce. We think the market has been crying out for a careers website geared specifically toward the needs of older jobseekers. Listing our jobs on TalkingAge is a great opportunity to encourage applications from the widest possible audience.î

TalkingAge combines the full functionality of a job board ñ a searchable database of live jobs from direct employers and recruitment consultancies, automated jobs-by-email delivery, the ability to post a CV which employers can browse ñ with job seeker communities, CV writing and interview tips, links to getting legal and tax advice, and work-life forums where participants can help each other and share advice.

Clark concluded: ìAt the end of the day, itís all about ability. TalkingAge gives people the tools, means and confidence to connect with real jobs.î

(General) ñ Is it legal to explicitly target and recruit mature workers? The arguments for recruiting more mature workers may be compelling, but do employers who explicitly target this group run the risk of breaking the new anti-ageism laws? As The Age and Employment Network (TAEN) noted to its members, it is lawful to take ëpositive actioní to correct under-representation of an age group in employment or training or to compensate for disadvantages of an age group, whether young or old. This includes encouraging recruitment of certain age groups or improving participation in training of those who participate less at present. http://www.taen.org.uk/index.htm

(1) Definition of age neutral employers: The Employers Forum on Age: www.efa.org.uk/policy/default.asp

(2), (3) Ofcom, The Communications Market 2007: www.ofcom.org.uk/research/cm/cmr07/telecoms/

(4) Age Concern and Reed Consulting, March 2004: www.ac-communities.org.uk