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Stuart Gentle Publisher at Onrec

Independent data confirms SEEK is number one in every State and Territory

New independent data from Nielsen // NetRatings confirms SEEKís strong market leadership position across every geographic region in Australia

New independent data from Nielsen // NetRatings confirms SEEKís strong market leadership position across every geographic region in Australia.

For the first time, Nielsen // NetRatings has publicly released detailed traffic data for every State and Territory in Australia, for each of the main employment sites. This confirms that SEEKís overall ranking as the most visited site in Australia is underpinned by its number one ranking in every State and Territory of Australia. This new data will be available on an ongoing basis.

Jason Lenga, SEEK Corporate Strategy Director said that he was pleased that state-based information about traffic to employment websites was now available. ìThis data will allow advertisers to maximise their return on investment through a deeper understanding of their target audience on a region by region basis.

ìOn average, SEEK receives more than two and a half times the audience size of our nearest competitor in NSW, Victoria and Queensland. In the booming WA employment market, we have four times the audience of our nearest competitor.

Finally we have the data to confirm what we have known for some time - that SEEK is clearly and unambiguously the true market leader in every state and territory in Australia.