Breathing new life into learning

Applying training in todayís business world, motivating learners to learn, transferral and retention of learning and the realities of e-learning will be among the key industry issues being addressed in the conference programme at the World of Learning Conference & Exhibition, taking place on 15 & 16 November 2005 at the NEC, Birmingham.

Opening Address
The Conference Opening Address, ëMaking it real ñ how should training be applied in todayís business world?í is being delivered by Erwin Ihm, Head of Corporate Learning, Deutsche Telecom and Dr Andreas Nrmann, Managing Consultant Competence Practice ëStrategy & Innovation,í Detecon International GmbH. Among the issues being focused on are how to set realistic and meaningful objectives for training, and identifying organisational needs to lead the learning and development schedule.

**New** Future of Learning Forum
New for 2005 is the Future of Learning Forum, taking place on 16 November 2005. An international panel of leading industry experts will be debating the key future developments of the learning industry, and will be taking specific delegate questions from the floor. Panellists include Brandon Hall, who will be participating live by satellite from the US, Jay Cross, Founder of Internet Time Group (US), Ed Marsh, Head of Learning & Development, EMEA, Hewlett-Packard (EUR), Fabrizio Cardinali, Vice President, eLearning Industry Group & CEO at Guinti Interactive Labs (EUR), Diana Laurillard, Head of the e-Learning Strategy Group and the Department for Education & Skills (UK) and Ian Turner, Business Development Manage at Microsoft (UK).

Further conference sessions comprise:
ï Motivating learners to learn
ï Building an effective learning and development function
ï Ensuring transferral and retention of learning
ï Implementing a workplace learning strategy
ï Developing tomorrowís leaders
ï Cultural issues surrounding learning and development
ï Implementing successful coaching initiatives
ï The realities of e-learning

The leading-edge speakers sharing their knowledge and expertise include Steve MacKenzie, e-Learning Producer at B&Q, Sarah Parr, Head of Learning & Development at Liverpool City Council, John Rogers, Head of Barclays University Business School, Jonathan Harding, Head of Leadership at Surrey & Sussex Health Authority and David Coleman, Global Learning Manager at Unilever.

**New** Delegate Energiser Sessions
Taking place twice a day, the new delegate energiser sessions are designed to keep delegates focused by delivering a short, sharp wake-up call!

Jay Cross, Founder of the Internet Time Group said, ìThe World of Learning Conference and Exhibition is one of Europeís leading events and provides an unrivalled opportunity for training buyers to find out about the latest issues, trends, products and services all under one roof.î

Early booking discount and FREE iPOD!
Offering excellent value for money, the cost of attending the conference for one day is just 475, while the full two-day conference is 865.

Delegates booking before 30 September will receive a 20% discount on the price of the conference.

In addition, delegates booking and attending the full two-day conference will also receive a free iPOD.

For further information on World of Learning 2005 visit www.learnevents.com or call 44 (0)20 8394 5171.