Over the past 18 months, they’ve made significant investments in ad technology and now have the best breed of adtech from the consumer market and repurposed it specifically for recruitment.
Accordingly to Crunch Simply Digital the recruitment ad-tech forecast for 2016 looks bright; when innovative collaborates with creativity and ad-tech.
Recruitment marketing constantly adjusts and responds to modifications in technology and the 2016 recruitment world is no exception. Crunch’s Digital Consultants have complied a list of Top 5 2016 recruitment ad-tech predictions. At the top of that list are video ads; not new, but will soon emerge to the next level from the recent growth of mobile video. The rise of mobile and video within recruitment over the past two years has been phenomenal. Whilst everyone is now fully aware about the importance of mobile for web design and user experience. Mobile is now the second largest audience base after TV for advertising.
Another gem, watch-out is 360 video cameras, available to the consumer market at a price similar to that of a GoPro camera. An immersive new level will be added to what is already one of the most real recruitment brand experiences available online.
Crunch Simply Digital are proudly sponsoring Best Use of Video at the 2016 RAD Awards.