The Human Capital Institute Hosts Networking Event for Ottawa Business Community

The Human Capital Institute (HCI), a global professional association and educator in talent management strategies, announced today that Gabriel Bouchard, Vice-President and General Manager of Monster Canada, will speak at a networking breakfast for Ottawa’s business community.

The event, sponsored by Monster Canada, will take place on Thursday, May 3, 2007, from 8:00 AM to 9:30 AM ET, on the University of Ottawa campus in Faculty of Law’s Fauteux Hall, located at 57 Louis Pasteur.

Bouchard’s presentation, Optimizing Recruitment Strategies in a Competitive Market - Ottawa, will explore how organizations can more effectively compete for Canada’s top talent.

There is tremendous competition for talent in Canada, and no organization can afford to be less than leading edge in its recruitment techniques - especially when it comes to the Internet which is now the number one destination for Canadian adults to find a new job. Bouchard’s presentation will begin with a brief review of the market forces creating the labor shortage and progress to specific recruitment strategies needed to meet the challenge.

Participants will learn to use tools like branding to become more attractive to a larger pool of qualified candidates and the Internet to significantly expand the reach and frequency of their recruitment campaigns. In addition, they will learn the importance of their Employer Value Proposition and how to create one by promoting the right benefits to the right audience, along with how to streamline the recruitment process to capture top talent.

At this session, Gabriel Bouchard, a leading authority on labour shortage issues and Internet recruiting, will share information and insight that can help Ottawa employers better leverage Internet recruiting, said Allan Schweyer, HCI’s President and Executive Director.

Gabriel Bouchard is Vice-President and General Manager of Monster Canada and one of Canada’s leading experts on employment and recruitment trends that are being driven by the evolution of the Internet and the demographic changes in the labour force.

In 1996, while Vice-President of Marketing at TMP Worldwide, Bouchard founded an online recruitment service. In 1997, he launched Monster.ca, a career site pioneer in Canada, his insights into how online recruiting and the new demographic trends are reshaping Canada’s employment marketplace have driven Monster Canada’s rapid growth as Canada’s expert source in online recruiting and one of the country’s most successful Internet companies. Bouchard regularly travels across Canada, speaking to organizations about the impact of current employment issues and how they factor into future planning.

Bouchard’s extensive experience includes work in the advertising field. Prior to joining Monster Canada, he was head of advertising and promotions at Radio-Qubec. He also worked with BCP Strategy Creativity Inc., one of the largest advertising agencies in Quebec. As an entrepreneur, he also launched his own marketing-communication agency in 1991. Gabriel Bouchard holds a Bachelor’s degree in Business Administration from the Universit du Qubec Montral.

There is no charge for the Ottawa event, and it is open to the public. Interested professionals should call 866-538-1909 to register. For a list of Human Capital B-School events at prestigious universities throughout the U.S. and Canada, please visit: