Sowetan Introduces Jobs Online

Sowetan, launches jobs online, powered by CareerJunction, SAís leading online placement service.

The partnership means that CareerJunction will be powering Sowetan’s Jobs Online facility and will provide the Sowetan website with functionality to allow visitors to the website to search for jobs, create and update an online resume, automate job alerts and read up on career related articles and advice.

ìThe relationship between CareerJunction and Sowetan is mutually beneficial. The Sowetan will benefit from the inclusion of thousands of CareerJunction jobs onto their website as well the incorporation of a powerful job searching tool which will be maintained by CareerJunction while CareerJunction will benefit by extending our reach to the Sowetanís target market,î says Kris Jarzebowski, Managing Director of CareerJunction.

The Sowetan newspaper has a readership of 1.6 million and a circulation of 124,000. It is constantly voted as the number one newspaper brand in the country and enjoys a strong loyalty factor amongst its readers. The Sowetan launched their brand new website in October 2005 to extend their popular newspaper brand to the online market.

ìAs part of the Sowetan’s ongoing growth strategy to give readers added value, we launched the Sowetan’s own website in October 2005. Now just three months later an additional service which offers thousand of daily jobs to our readers has been added with the introduction of the CareerJunction online service. In addition to Sowetan Job Market which is published every Tuesday in the Sowetan, this strategic partnership ensures that our readers now have access to jobs seven days a week,î says Anastacia Martin, Sowetan General Manager: Operations.

CareerJunction launched in 1997 and has grown from strength to strength with each passing year. According to ACNielsen/ NetRatings statistics, CareerJunction is consistently ranked as one of the most visited websites in the country, with over 200,000 unique visitors and over 8 million page impressions generated on the site per month. In addition, CareerJunction has over 20,000 jobs advertised per month and more than 420,000 registered CareerSeekers.

ìThe teaming up of CareerJunction with Sowetan signifies CareerJunctionís constant drive to reach the widest and largest variety of CareerSeekers in South Africa as well as the fact that recruiting candidates via the internet is certainly on the increase,î says Jarzebowski.