There are many factors that form a robust candidate attraction strategy – having a platform that deliverers a smooth user experience, insightful and engaging content and key messages that the user can relate to.
At HotLizard we have been developing Job Boards and Websites since 1999 and pride ourselves on being able to deliver platforms that provide a great user experience, however it is always worth considering engaging with a marketing content provider who can help drive traffic to your site and then all you need to do is keep the candidates sticky!
Marketing content agencies can help with providing engaging content, improve your SEO rankings, undertake PPC campaigns, increase your use and effectiveness of social media and look at multi media campaigns including e-shots etc.
But don’t forget, effective marketing always starts with having a cost effective platform that delivers the user experience that is expected. If you want to give your candidates the best chance of applying for roles that you advertise what are the key things to consider?
- Can they search jobs on the move? (is your website have a mobile friendly?)
- Can your candidates set up job alerts? (is this an unlimited amount to meet all of their criteria?)
- Can your candidates upload unlimited CVs? (to tailor their application for specific types of roles)
- Are your candidates able to shortlist roles? (making a list of possible jobs worth looking into could be key)
If you would like to find out how HotLizard can help make your platform more effective, please do not hesitate to contact a member of the team on 01621 813 339 or sales@hotlizard.net
