The ìrecruiting blogosphereî, a community of blogs written by recruiters and human resources professionals, is gaining traction among a leading group of web savvy recruitment professionals. Each week, a dozen or more recruiting blogs are being launched with hopes that the blog will help lure new talent and fill the candidate pipeline.
ìWith a shortage of qualified candidates across many industries, recruiters are finding it hard to lure top performersî, says Chris Russell the founder of RecruitingFly.com, a recruiting blog directory and search engine. ìTherefore they are turning to blogs as a way to increase their firms awareness, recruit job seekers and sign new clients. Many recruiters see blogs as a way to stand out in the 21st century job marketî, adds Russell.
The results have been paying off. Many bloggers have reported a variety of benefits associated with starting their blog. Among them are;
- Increased traffic to their web site
- Unsolicited resume submissions
- Strategic partnerships/new business
- Positive, interesting discussion within the recruiting community
In a few cases some bloggers have even had their blog purchased! Jobster recently bought recruiting.com. Earlier this year, CollegeRecruiter.com acquired Jim Stroudís blog for job seekers.
More and more recruiters are discovering the advantages of blogging in the job market. From HR directors to Third Party Recruiters, the recruiting blogosphere is growing and the partyís just begun.
Recruiters in the Blogosphere
Recruiting professionals are turning to blogs to lure talent and snag new business
