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Stuart Gentle Publisher at Onrec

Innovative 7 step selling in color sales training program

NOVAtime introduces its new sales & marketing training series to its nationwide group of dealers and distributors during two-day program.

MONTEREY PARK, CALIF. ó NOVAtime, a technology company that develops time and attendance and workforce management solution that is fully integrated with various time clocks and data collection terminals, concluded its second two days fully customized Selling in Color Sales Training series designed exclusively for the NOVAtimeís nationwide team of dealers and distributors, held between June 2 and June 3.



The goal of this program is to take the guesswork out of selling and marketing the way customers want to buy. The objectives are to help salespeople of NOVAtimeís business partners to develop the knowledge, attitude, skills and habits they need to meet their productivity goals. Innovative in concept and unique in approach, this Sales Training program is designed around the seven primary points of a sale, utilizing a simple, yet unique method for identifying the buying preferences of customers. This educational information is important for NOVAtimeís business partners to position themselves beyond a provider for time and attendance / time clock solutions; they will help their customers to solve time and attendance problems, control labor costs, and enhance overall business performance for their customers.

Explained Brian Rice, Director of Sales, NOVAtime: ìThis training series is a continuation of NOVAtimeís commitment to our business partners, and follows our philosophy, ëYou grow, we grow!í. The level of professionalism and expertise Pete Nelson displayed with customizing his program for our dealers and business partners is world class. The programs in Los Angeles and Cincinnati were truly a huge success.î

ìSelling In Color is a fun, simple and powerful approach to increasing sales productivity and creating long-term, customer satisfactionî, said Nelson, CEO, The Valeo Group, and creator behind Selling In Color. ìAlthough itís designed around a seven step selling system, each Selling In Color program is different due to the level of customization we do for our customers. With NOVAtime, we spent over two months working with their executive team to ensure the sales training classes met the unique challenges their dealers and business partners were facing.î

NOVAtime has a strong commitment to provide the best products and services to their business partners, whether itís the time and attendance / workforce management products that theyíre selling, or the tools that their business partners will be using for their front-end sales professionals. This commitment resulted in over 20 different companies, representing NOVAtime business partners, sending their employees to the first two Selling In Color programs.

ìSelling In Color was the best sales & marketing seminar Iíve ever attended,î remarked Jerry Friedman, owner, Time Data Systems, Inc., who attended the Los Angeles program on May 19 & 20.

ìIíve been selling professionally for over twenty years and Selling In Color gave me a ton of information on how to improve my sales skills that I had never even thought of,î said Craig Davis, account executive for Cincinnati Time Systems, who attended the Cincinnati program on June 2 & 3.