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Stuart Gentle Publisher at Onrec

Incentive World 2004

the UK’s largest promotional marketing, incentive and motivation event

An Inspiring seminar programme led by industry gurus focusing on driving sales, attracting customers and rewarding employees The return of popular features including the BPMA New Product Pavilion and the ISP Promotional Marketing Awards Winners’ Gallery The celebration of National Incentive & Motivation Week
(19 - 24 April) including the ISP Promotional Marketing Awards and the announcement of the ’Motivator of the Year 2004’ Incentive World is the UK’s industry forum and a networking opportunity for the incentive, motivation and promotional marketing sectors

Visitors looking for new ideas and solutions for premium merchandise, incentive schemes, business gifts, sales promotion concepts, achievement awards, motivation programmes, incentive and group travel, promotional clothing, games and competition prizes, point of purchase, packaging and print plus much, much more will find Incentive World 2004 an unbeatable source of innovative solutions.

Exhibitors include leading high street and well-known names. Motivation companies include BI, Maritz, The Grass Roots Group and Capital Incentives & Motivation. Companies offering merchandise solutions include B-Loony, The Camera Company, Castelli Diaries, Drinksmate, Fling Promotions, Remarkable Pencils, Schwan-STABILO, Senator Pens, Sweet Temptations and Geneiva Chocolates. Voucher companies include Debenhams, Halfords, John Lewis, Waitrose, W H Smith and Kingfisher Gift Vouchers. Companies offering promotional and business gifts include Le Creuset, Villeroy & Boch and Clearwater Hampers. In addition, there will be companies offering handling, management and risk management services.

Incentive World 2004 gives visitors the chance to actually see, hear, touch and even smell and taste whole ranges of products and services that cannot often be easily appreciated via mailings, advertisements or websites.

Following the tremendous success of the first ever seminar programme at Incentive World 2003, Reed Exhibitions have devised an inspiring and informative seminar programme with the help of a committee of incentive, motivation and promotional marketing industry gurus.

Illustrated with case studies from some of the UK’s biggest brands, the FREE to attend 30-minute sessions offer unique insights into business techniques employed to attract customers, drive sales, and reward employees.

Each day the programme will feature a keynote presentation and on Tuesday and Wednesday a nuts and bolts session on motivation and promotional marketing respectively followed by inspiring case studies focusing on Attracting Customers, Driving Sales or Rewarding Employees. These will demonstrate the use and value of incentive, motivation and promotional marketing programmes and offer powerful and creative ideas to those who already run such schemes.

In addition to the seminar programme, other popular features returning include the BPMA New Product Pavilion and the ISP Promotional Marketing Awards Winners’ Gallery.

Incentive World 2004 is organised in partnership with the British Promotional Merchandise Association (BPMA) and endorsed by The Institute of Sales Promotion (ISP) and the Voucher Association (VA).

The exhibition takes place during National Incentive & Motivation Week, which aims to increase the profile and awareness of incentives, promotions and motivation and to highlight the direct benefits that a successfully targeted promotional marketing campaign can have to UK businesses.

For more information on Incentive World 2004, to book your stand or to pre-register as a visitor please visit