Forget the apprentice! What Sugar needs is professional recruiters!

Aisling Tighe, Managing Director of Perriam & Everett, a recruitment and talent management consultancy says that although much criticism has been fired at the contestants for errors such as lying on a CV, the interviewers need to take a long hard look at themselves. ìAnyone worth their salt in recruitment knows that interviewing should be based on competencies - and not personal assumptions - otherwise you end up with subjectivity and even discrimination.î

ìOk - we all know itís a TV reality show at the end of the day but the bully boy tactics used by Sugarís advisers in the latest episode went against every single professional rule in the book. Comments such as: ëyouíre a contractor because no-one is going to employ youí; and ëyour CV is one of the most boring CVs Iíve ever readí hardly gives the right impression to any aspiring HR professionals or recruiters who may have been watching! They were rude, they didnít listen and they made personal remarks - it must have been fairly uncomfortable viewing for any talent management professionalî

ìDespite the somewhat gloomy economic predictions of recent weeks, there is still a war for talent and savvy recruiters know that the best way to secure that talent is to remember that, when interviewing, you are selling as well as buying - something that Sir Alanís advisors seem to know very little aboutî added Tighe.