Stuart Gentle Publisher at Onrec

Cyber66 Targets HR Management - 08/2000

Microsite Model Applied

Claiming to increase accuracy of candidate search, through focused targeting, Cyber66 has gone live with CyberCampaign. The system involves the use of a microsite hosted at Cyber66 combined with highly dedicated online promotion of job opportunities. Techniques used for advertising include specialised email and banner adverts.

Scoring an immediate success with the service, Cyber66ís first CyberCampaign will be run on behalf of Granada Media, the television company. Susan Hickey, CyberCampaign Manager enthused ìAlthough technology plays a key role in our service we still believe the human touch is importantî.