Commercial and Industrial recruiter Blue Arrow prove that the digital decade has begun by launching a new and improved, multi-functional website. In the current economic climate it is tempting to save rather than spend, however research suggests that those companies lagging behind technological advancement are in danger of extinction.
Blue Arrow launched their new website at 12pm on Monday 13th June. The website is intended to support the bulk job advertising conducted by Blue Arrow consultants and provide a portfolio of career opportunities to the public.
Parallel to a recent Blue Arrow brand refresh and the evolution of their identity, the website has been designed to improve visitor usability and act as an ‘information hub’ as opposed to a sales tool.
Blue Arrow Marketing Manager, Charlotte Rush, comments:
“Blue Arrow has recently undergone a huge transformation, both in organisational structure and in corporate strategy. Refreshing the brand look in line with company vision was the motivational force behind the development of Blue Arrow’s website, and we are confident that it will accurately represent what ‘Blue Arrow is all about’ to first time customers.”
