The initiative, in partnership with social enterprise Beam, will fund job training, work equipment and travel for people experiencing homelessness, so that they can secure stable work after the pandemic.
100 Recruiters Ending Homelessness
Beam is launching the ‘100 Recruiters for Impact’ campaign with the goal of having 100 recruitment and headhunting companies helping homeless people into jobs by the end of 2021. Over a dozen companies have already signed up to the initiative, including La Fosse, The Up Group, Otta, Leathwaite, Founders Keepers, JBM and 3Search.
So far, the initiative has supported more than 100 homeless people into stable jobs in careers ranging from construction to healthcare. Each recruitment company can also track its own impact on a branded ‘Impact Page’ to share on social media and to engage employees.
How it works
Traditionally, recruiters send successful candidates a bottle of wine. Now, many of them are opting to congratulate candidates in a more meaningful way - by making a charitable donation on their behalf to help a homeless person get a job.
With Beam, candidates can choose who the donation goes to and receive updates on that person’s progress.
Alex Stephany, Beam’s founder and CEO said: “In the wake of the BLM movement and the pandemic, we’ve witnessed a positive trend of recruiters building social impact into their DNA. It’s good for their brands, their clients respect it and above all it’s changing lives.”
Case studies
Sam Franklin, CEO at Otta, which has already supported more than 50 homeless people into jobs through the initiative, said: “As a startup, we’re super excited about how tech can help people find their true calling and perfect role. But we’re also excited about how tech can support the most disadvantaged people. Each time a candidate gets a job through Otta, they can opt for us to make a donation to help a homeless person get into work through Beam. It makes our candidates feel great and most importantly is creating real impact.”
Clare Johnston CEO at The Up Group said: “We're lucky to work with the cream of European digital talent. Our partnership with Beam allows us to do our bit for people who have many more barriers to overcome. Our clients and candidates love knowing we're creating a positive social impact on a problem like homelessness, but above all it's the right thing to do.”
James Parker, CEO at La Fosse Associates, said: “We work every day to find brilliant roles for top candidates. But La Fosse has always been about caring more. Working with Beam, each time we successfully place one of our candidates into a permanent role, we help someone with far more challenges to overcome to get into work too.”
Recruiters looking to join the campaign to help homeless people get jobs can email recruiters@beam.org.