Hogan Assessments, global leader in personality assessment and leadership development, announced the appointment of Allison Howell as its new Chief Executive Officer. Howell previously served as the company’s Vice President of Market Innovation. Following the transition, former CEO Wendy Hogan continues to serve as Chairperson of the Board.
With a distinguished career spanning more than a decade at Hogan, Allison brings extensive expertise in marketing, branding, product development, and global strategy. Her proven track record and alignment with Hogan’s core leadership tenets—integrity, competence, judgment, and vision—position her to lead the organization into its next era of growth and innovation.
“Allison has consistently demonstrated a deep understanding of our business, our clients, and our mission,” said Wendy Hogan. “Her strategic perspective, global mindset, and commitment to excellence make her uniquely suited to guide Hogan into the future. We are confident in her leadership as we embark on an exciting new chapter for the company.”
Allison joined Hogan in 2014 and has since worked across diverse roles including Market Researcher, Global Brand Strategist and Senior Director of Marketing. Most recently, in 2022, she became Vice President of Market Innovation, leading Product Development and driving the creation of Hogan Talent (HT), the company’s new technology platform. Her leadership has been central to the successful transition of clients to HT and to advancing Hogan’s reputation for innovation and client-centered solutions.
“I am honored to step into this role at such a pivotal moment in Hogan’s history. Hogan has always stood for scientific rigor, innovation, and an unwavering commitment to our clients, and I am excited to build on that legacy. Working alongside our talented teams and global partners, I look forward to accelerating our impact and shaping the next chapter of growth for Hogan Assessments,” commented Allison.
Established in 1987 by Drs Robert and Joyce Hogan, Hogan Assessments is today used in 50+ countries and 54 languages, with over 13 million assessments completed and adoption by 75% of the Fortune 500. Their tools predict job performance, identify leadership derailers, and guide talent development across the employee lifecycle. They have pioneered web-based assessments, leadership forecasting tools, and a global coaching network, all grounded in rigorous, ethical, and DEI-conscious research.
