The Speakers

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David Hurst, CEO, Onrec - Conference Chairman

David Hurst founded DH Publishing Ltd in 1999, to provide HR Directors & recruiters with information on the online recruitment market. The company now creates forums of discussion, by sharing information online, in print and in person with conferences around the world, bringing experts & practitioners together to discuss & exchange information.

Laura Stoker, Executive Director of Global Training, AIRS

Laura Stoker began her recruiting career as a researcher for executive search firms working on international and domestic projects. She has also worked as a Recruiter for J.D. Edwards in Denver, Colorado and as a Technical Recruiter for EMDS in Brussels, Belgium. She has been using AIRS techniques since she attended one of our first training classes in 1997 and now enjoys teaching the same knowledge to a new generation of Internet Recruiters.

Claes Peyron, Global Head of Insight, Universum

Claes Peyron is the Global Head of Insight at the employer branding consultancy Universum and also heads up its Swedish operations. Claes is part of the management team of Universum and has a strong focus on client experience. He advices organizations on how to leverage their employer brands and secure current and future talent needs. In his role, Claes is regularly discussing employer branding and talent trends in seminars and conferences around the world and he is often quoted on talent topics by leading media. Prior to joining Universum, Claes was the Managing Director of the marketing strategy firm Marketing Clinic and before that he spent several years in executive positions in the IT and Media sector including 5 years with Modern Times Group, MTG. Claes holds an MSc in Business Administration.

Kaare Danielsen, CEO, Jobindex.dk

Job databases have triumphed over the newspapers, but so far we have just taken over a 250 year old tradition of how an advertisement in the newspaper should look like. We have not even begun to exploit the new possibilities of using such. video, mobile, social networking and personal communication. in this lecture I will tell you a little about some of the ideas that Jobindex work with, and give my suggestions on how the next generation of job databases might come to look like."

Matt Alder, MetaShift

Ever since he first worked with the web back in 1997, Matt Alder has been fascinated by the emerging technologies that change the way companies go about recruiting people. He implemented the UK’s first Mobile Recruiting campaign way back in 2002 and is recognized as a highly influential recruitment futurist as well as a leading digital, social and mobile strategist. Using his unrivalled experience of leading digital migration within large organizations and unique insight into the opportunities emerging technologies can offer, Matt helps businesses get the very best out of their recruiting activities by helping them integrate new approaches into their existing digital recruitment strategy. As well as delivering pragmatic business solutions that connect go ahead organizations with the elusive talent they seek, Matt’s also a respected commentator, a regular blogger, and an accomplished public speaker. 

Fredrik Tukk, Senior Branding & Marketing Manager, Strategy & Relations, Maersk

Can you use social media to recruit new people to your organization? Maersk Drilling has created a digital strategy to support one of their corporate strategic targets: to find, attract and recruit 3,000 new employees. In here the focus is on how the corporate strategy lays the foundation for a successful implementation of the right channels, how Facebook has become one important tool for lead generation of new employees, and how the Employee Value Proposition is displayed in content stories, pictures, videos and testimonials – and the keys to success for online recruitment.