reed.co.uk has been named 'Experian Hitwise Number 1 Award Winner' for the first half of 2011.
The award confirms that reed.co.uk has received the greatest market share of visits to all UK job sites and follows the same accolade for all of 2010.
Martin Warnes, Managing Director of reed.co.uk, comments:
“Over time, we've fine tuned our schedule of year-round promotional activity to give us the optimum level of traffic, the best return on our investment and leadership of the sector - all of which means we can give our clients an ever-more effective service.”
At the same time, market-leading brand awareness and consideration have continued to contribute to reed.co.uk’s success. Throughout 2011, ‘reed’ continues to be the UK’s most searched for online recruitment brand on Google.
Warnes continues:
“In reed.co.uk, jobseekers see a trustworthy and reliable brand, offering the most diverse range of opportunities available. But getting them to the site is only the first part.
“We’re focused on building best-in-class products which engage, reassure and deliver for jobseekers, and, in turn, give our clients the confidence that reed.co.uk will provide a return on their investment.”
The next six months will see a range of important service updates and new product launches, starting with Exchange, a new recruitment marketplace connecting employers with specialist recruitment agencies, on 9 October.
At the same time, new promotional initiatives, including the outcome of a recent TV commercial competition and a number of significant digital developments, will help further cement reed.co.uk’s market position.