Leading online financial recruitment site CityJobs.com today launches a new brand and website, to mark the start of a major marketing campaign targeted at banking, finance and accountancy professionals in the major finance centres across the UK.
The new brand activity follows a period of strong commercial and traffic growth for CityJobs, which has been at the forefront of digital finance recruitment since launching in 1998. It represents a significant investment in extending its lead in key areas of the finance jobs market, and will include online marketing through a wide range of channels, as well as highly-targeted outdoor and print advertising.
CityJobs general manager, Russell Byrne, comments: “The new CityJobs site has been designed to provide a vastly improved showcase for the major employer and agency brands in the finance recruitment sector. The ongoing new investment in marketing will support this – bringing more high calibre candidates to what is already an extremely effective and successful recruitment service.
“We will be launching the marketing campaign in key London finance locations in May, and this will be rolled out further over the coming months with activity targeting candidates in the main finance cities across the UK.
“We will also shortly be announcing a wider series of new service innovations and partnerships, also aimed at entrenching our leading position in the finance recruitment market.”