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Stuart Gentle Publisher at Onrec

Online job boards join forces to maximise benefits for advertisers - 10/2001

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employment.com.au, and mycareer.com.au have announced a partnership which combines the strengths of each business to streamline the job placement process and add value for recruiters. The agreement will enable the organisations involved to provide an improved collective service to clients, by enabling advertisers to post available jobs on both sites simultaneously.

employment.com.auís job exporting software will provide the platform for the advantage resulting from the new agreement. The tool supplied by employment.com.au is recognised as being the fastest and most efficient in the industry to date, and enables jobs to appear online much sooner than with other existing products.

Job listings on mycareer.com.au offer advertisers access to the highest quality user base in Australian Internet employment. According to Red Sheriff, in July 2001, mycareer.com.au attracted more users from the demographic: people aged 25-49 years, currently employed, in NSW/Vic and earning $46,000 or more, than any other employment site. mycareer.com.au has performed strongly and consistently against quality demographics since the figures first became accessible, something that has helped it establish itself as one of the premier online recruitment sites in the country.

employment.com.au is the oldest and most established Internet recruitment site in Australia providing job advertisers with access to a number of recruitment tools through its association with Adcorp Australia Limited, the regionís largest recruitment advertising communications organisation, while jobseekers have access to a wide range of value added services including career advice, related news articles and other employment related information.

ìThis partnership represents a much more effective method of posting job advertisements, in terms of both time and moneyî said Noelene Borg, manager of employment.com.au. ìBy enabling advertisers to post jobs on both sites simultaneously, we are able to dramatically reduce the level of financial commitment needed from job advertisersî.

ìAs the battle for advertising effectiveness steps up another gear, it has become increasingly important to eliminate costs wherever possible and to ensure a smooth and rapid service for all involved. This partnership represents a significant competitive advantage for job advertisers wishing to maximise their advertising dollarî, said Mike Giuffrida, general manager of mycareer.com.au.

www.employment.com.au and www.mycareer.com.au