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Stuart Gentle Publisher at Onrec

Measure individual recruitment campaigns

Websalvo.com

Websalvo.com, the multi-posting company has designed software that will give recruiters the ability to proactively measure individual recruitment campaigns.

WebSalvo.com has been providing the recruitment industry with software enabling them to post their job adverts simultaneously to their chosen media partners, manage the process online and, most importantly, measure in an unambiguous way, the relative performance of the respective campaigns.

In a rapidly evolving marketplace, WebSalvo.com realised that a need exists to provide recruiters with a facility that allows them to determine which of their chosen job boards are actually performing effectively.

Currently the online recruitment marketplace is inundated with job boards that all state admirable statistics on how many people regularly visit their site. In an attempt to gain credibility, a small number of job boards have sought to have their figures ìindependently auditedî. These expensive audit processes have proved to be at best, indicative, at worst, misleading. In any case, WebSalvo.com argue that attempting to gauge levels of traffic is the wrong measurement for recruiters to focus on because it is an ìold economyî traditional way of doing things. The Internet can do better than simply measuring historic traffic, it can accurately measure real-time candidate response rates per advert.

WebSalvo.com can now provide that key Management Information at a single click. Searching data that has been collated from the posting of over 300,000 vacancies, made to approximately 250 job boards using multiple business critical criteria, recruiters can now determine exactly which job board is paying its way. Searches can be made by Job Title, Market Sector, Geographical Location or even Seasonal Trends.

Commenting on the successful implementation of WebSalvo.comís Management Report module, Gary Beresford, WebSalvo.comís CEO stated that ñ ì the Internet is all about delivering information quickly and easily. Through our Management Reporting module, we can deliver enhanced value to our customers with the focus being, the provision of comprehensive, accurate, cost effective and timely data. Knowledge of the options available and the relative performance in the recruitment advertising market place is all powerful to improving the lot of our corporate, recruitment and advertising agency client baseî.