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Stuart Gentle Publisher at Onrec

On-line recruitment now being embraced by UK employers

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Having suffered from a slow start, on-line recruitment is now being embraced by UK employers as one of the most efficient and cost-effective recruitment tools around.

ëThe advent of on-line recruitment has delivered dramatic results for many employers,í said David Buchanan, managing director of Glasgow-based technology business Logical Innovations. ëMore and more employers are realising that people are key to the success of their business and are becoming increasingly aware of the importance of finding the right person for the job.

ëBusinesses need to invest in processes to help identify and select the best person for the job as well as enable them to make a speedy response. They cannot afford to miss out on the opportunity to identify good candidates and act quickly to appoint them.

If they want to secure the best candidates they have to strike while the iron is hot. Candidates want a quick response and will generally accept one of the first offers they receive. If candidates are not responded to quickly or treated well by potential employers theyíll go elsewhere.í

Logical Innovations provides comprehensive recruitment software solutions to a broad range of clients from small businesses which recruit regularly, regardless of the volume of recruitment, to some of the UKís largest retailers who process hundreds of thousands of recruitment applications each year.

ëAs well as offering a cost-effective eRecruitment solutions, our products empower employers. Our clients are able to identify the most talented applicants quickly and appoint them in hours opposed to weeks. They also enjoy the advantages of a fully branded online application process that delivers time and cost savings of up to 80%.

Recruiting on-line has exceeded all expectations for B&Q, one of our clients who has implemented TalentTracker eRecruiter, said Buchanan.

Mike Cutt, B&Qís HR Director, said, ëOn-line recruitment is not just about saving money for B&Q. Itís about enhancing each applicantís experience, communicating B&Qís culture and most of all itís about finding the right person for the job. Applicants can apply to B&Q 24 hours a day, 7 days a week, 365 days a year. They can also learn more about the culture of the business and what itís like to work for B&Q.

ëTalentTracker eRecruiter has allowed us to reduce many costs associated with traditional recruitment methods. It has also given us the ability to source applicants from a wider audience and to identify talented applicants quickly. At the same time we have improved our application process, ensuring that applicants always have a positive experience when applying for a job at B&Q.

ëIt is imperative for us to have instant access to applicants who are pre-screened against business and role specific criteria so that our store managers can recruit applicants directly from the B&Q TalentBank in minutes.

The results generated by eRecruiter have been astonishing. We processed over 10,000 applicants within the first three months and reduced our recruitment costs by a further 30%.