36% revenue increase among recruitment advertisers for NY Times super job market

The New York Times announced today that revenue for its new Super Job Market print and online recruitment advertising offering increased 36% compared to the same period a year ago ñ making it the newspaperís most successful debut for a recruitment ad buy featuring both print and online placement.

Super Job Market, an expanded version of The New York Times Job Market, appeared Jan. 25 in The New York Times and runs online at www.nytimes.com from Jan. 24 ñ 31, 2004.

Based on the success of Super Job Market, The New York Times plans to offer the section again this year. The Times is promoting Super Job Market as the largest print and online recruitment advertising opportunity available to employers and job placement agencies in the tri-state region. Super Job Market attracted recruitment ads from leading companies in the tri-state area and across the country including Adecco, Adventis, Allstate Insurance, Bloomingdales, Boston-Scientific, Burger King, Cingular Wireless, Dartmouth College, The Federal Bureau of Investigation, Fleet Bank, Philip Morris, TD Waterhouse, Tiffany & Co., UBS, The Vanguard Group, The Whitney Museum of American Art, among others.

ìThe successful debut of Super Job Market clearly indicates that it is a premier advertising environment for top employers to find great job candidates and underscores The Timesís effectiveness as a recruitment vehicle for companies in New York and across the country,î said Jyll Holzman, senior vice president of advertising, The New York Times.

All job listings on The New York Times Job Market are refreshed every seven days making it a highly effective tool for job seekers. Visit Job Market at www.nytimes.com/jobmarket.

About Job Market
Job Market, the print and online recruitment services offering of The New York Times, provides employers and job seekers with comprehensive resources to streamline the recruitment process. Job Market appears in The New York Times every Sunday and is updated throughout the week at www.nytimes.com, where job seekers can find job listings, career-related Times articles, exhaustive company research, a rsum database and valuable career resources.

Through the newspaperís national audience, which includes 5.0 million weekday readers and 5.5 million Sunday readers as well as the 1.4 million readers who visit www.nytimes.com every day, The New York Times Job Market reaches a marketplace of high-quality professionals actively seeking new job opportunities or considering career moves.

NOTE: Job Market research is not affiliated with the editorial operations of The New York Times newspaper and does not reflect the views of the newspaper or its journalists. Source all references to Job Market research as: The New York Times Job Market.