Milkround launch new site, bringing candidate engagement and quality applications to the fore of graduate recruitment

Milkround is excited to announce the launch of its new website and mobile enabled site today, designed to act as a career resource for students and graduates, whilst driving the best applications for clients from job seekers committed to their graduate career.

Looking beyond the realms of the traditional job board, the new Milkround website puts engagement and quality at the heart of graduate recruitment.

For the last five years Milkround has been rated the most widely-used graduate recruitment website by university finalists* and now it has evolved into a social-media-friendly career resource.

Milkround invested in independent research with a leading market research agency who spoke to students and graduates to understand what they wanted from graduate recruitment websites. This project identified key pillars, which are the foundations of this market leading, candidate led site.

The new Milkround aims to drive engagement amongst users, creating a real job community on-site. This supports their vision of providing students and graduates with career confidence.

Milkround continues to lead the way in graduate recruitment with their new site offering an intuitive, site wide search, providing simple information presented in an easy-to-digest format, ensuring candidates have access to relevant information to shape their careers and make informed decisions about their futures.

Taking a multi-platform approach, Milkround are delighted to launch their mobile-enabled site. With their mobile traffic increasing 225% this year, the new site makes it easier for job seekers to view opportunities and read careers advice on-the-move.

To continue with this innovative theme, Milkround have introduced Milkround+, an area on site to support their one million registered users. It offers a personalised experience, including a user dashboard with recommended opportunities, recently viewed jobs, upcoming events, links to saved searches and a wishlist featuring opportunities flagged for application.

Milkround is excited to announce their users are now viewing an average of five pages per visit, spending over eight minutes on site. Milkround aim to capitalise on these increases with their new site through building a career community, promoting peer to peer communication and enabling students and graduates to build a network of support during their job hunt.

General Manager Jenni Joplin commented: “This is an exciting time for Milkround. Our new site is the accumulation of two years of hard work and investment, cementing our vision of creating career confidence for students and graduates. With a focus firmly on the candidate experience we can now offer a multi-platform and personalised career resource for our members, which in turn provides our clients with better informed and engaged candidates.