Case study on British Airways recruitment - i-grasp.com

08/06/2005 10:20:00

The challenge

As one of the world’s most successful airlines, it is vital for British Airways to provide a recruitment process that mirrors the full service experience enjoyed by passengers.

The sheer size and diversity of their operations produces many varied career paths - from school leavers to experienced professionals - with positions ranging from engineers to customer services. For BA one of the challenges of having such a popular brand is the sheer volume of applications. Treating each one individually was creating a significant workload with the previous systems.

To view the full case study from i-grasp.com, please click on the link below

www.onrec.com/content2/newsimages/airways.doc

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