New research from Foosle has found that video interviewing technology may be often overlooked by UK businesses, causing them to miss out on valuable savings of time and money.
The research polled 1,000 UK businesses* about their attitudes towards and experience with video interviewing. Results show that more than half (55%) have never used it. This is despite one third (33%) describing themselves as tech-savvy and using similar technology like FaceTime (30%) and video conferencing (27%).
These figures also show that two thirds of businesses reject between 50-75% of applicants after the first face-to-face interview, which translates to wasted time and contributes to the financial cost of recruitment. With UK businesses spending around £6,000** on this during the last year it is unsurprising that over half (51%) of those surveyed agree that they are always looking for new ways to reduce this cost.
Alistair Rennie, Managing Director at Foosle, says:
“Many businesses see video interviewing as a future technology but in actual fact, it’s here now and can bring real, tangible benefits to the recruitment process whether your businesses is large or small. Not only is it a brilliant way to evaluate a group of candidates efficiently, it allows you to see the real person behind their CV to assess things like personality, verbal communication skills and professionalism, without incurring the expense or time waste of inviting unsuitable candidates to a face to face interview.
“It seems that a lot of businesses are unaware of exactly how video interviewing can help them, so we’ve created a handy video to break down in simple terms just how our video interview feature works.
“Contrary to the views of more than half of the employers we polled, video interviewing doesn’t just refer to a live service like Skype or FaceTime, our own feature means that employers can set and review the questions and interview responses at their leisure, and candidates can also choose when they take the interview, so it’s much more convenient for both parties.”
The main barrier for not using video interviewing appears to be one of awareness over anything else: the majority (45%) admit that they simply have never really thought about it as an option, rather than perceiving it as being too expensive (4%) or difficult to understand (4%).
In the USA, video interviewing is already established as a great cost and time saving tool for shortlisting candidates, but, as is often the case with the adoption of other technologies, there is evidence to suggest the trend is yet to catch on in the UK – despite businesses saying that they would associate video interviewing with key benefits like saving time (46%), bringing greater flexibility to the recruitment process (33%) and saving money (18%).
Foosle Video Interviewing feature is available for employers to use free of charge – find out more here www.foosle.com