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Stuart Gentle Publisher at Onrec

Slowdown will create new business openings

Gary Beresford - managing director of Jobsin

Britainís looming recession will be the catalyst for a sea-change in the online recruitment industry. The collapse of StepStone has sent shock-waves through the sector, even though it had been long expected.

The general economic slowdown will create ìsignificant opportunitiesî, for companies able to meet clientsí changing needs.

Jobsin recently acquired WebSalvo. It also became the first online recruitment operator to team up with radio broadcasters, signing a deal with GWR.
We already have a thriving relationship with the JobChannel, which is pulling in more hits a month from digital TV viewers.

There is a growing crisis of confidence in the economy, and the first areas to suffer when the business cycle begins to slow are recruitment and marketing.

However, companies in all sectors always want new people, because of natural wastage caused by retirement, promotions, career moves and other such perennial influences.

Therefore, there is always going to be a latent recruitment need. The crucial issue is for providers to be able to adapt. Companies must align themselves to changes within the market-place, or they will not survive.
As companies come under pressure to trim their spending ñ in line with the expected economic slowdown ñinvestment in finding new personnel will be a key focus.

Many business costs are either fixed, or very difficult to control, but one of the most obvious areas is recruitment. The slowdown will encourage many organisations to analyse their spending, to discover what services and processes are essential to underpin their activities, and which offers best value.

Retail giants Tesco and Woolworth recently highlighted the substantial savings they are making by switching to the online recruitment sector.

BT is another major employer which has turned to cyberspace to cut costs when looking for new staff.

Multi-posting enables our customers to post a job advert just once, and have it sent to many other job boards, local radio, digital TV, JobCentres, professional organisations, and some 26,000 other websites.

Some operators seem to think this is a cottage industry, with servers in the attic of their offices, but they must realise that these are business-critical systems and need to be treated as such.

www.jobsin.co.uk